Emerging in 1930s Nordic countries, this style blends functionalism with organic minimalism. Core principles prioritize democratic accessibility, clean lines, and nature-inspired harmony.

Scandinavian Design Style

Core Concept

Democratic Design

Serving the general public

1930s

The Stockholm Exhibition catalyzed the transformation towards modernism.

1950s

International dissemination at the Milan Triennale

"Design for Everyone" manifesto published.

Kauneus on toiminnallisuuden osa.——Alvar Aalto（1935）

Beauty is an integral part of functionality.

This statement is from the article “Rationalism and Man” written by Aalto in 1935, emphasizing his concept of

Organic Functionalism

and opposing purely mechanical functionalism. This expression forms a philosophical contrast with the Bauhaus school’s

“

Form follows function

”

reflecting the balance between the humanistic warmth and technological rationality in Nordic design.

Core Principles

Democratic accessibility

Design must serve a practical purpose.​Furniture and objects designed for comfort and usability.

Tactile materiality

Less is more; simplicity is the ultimate sophistication.​Use of wood, wool, and stone for warmth and texture.

Hygge-driven spatial flow

Design should enhance well-being and foster connection.Focus on creating cozy, inviting spaces.

Arne Jacobsen

1902-1971

A Danish architect and designer, Jacobsen is a pioneer of Scandinavian modernism.From building to cutlery, Jacobsen's work remains a cornerstone of mid-century modern design, blending aesthetics with practicality.

Masterpieces

Egg Chair, Swan Chair

Contribution

A landmark figure in Nordic modernist design.

Arne Jacobsen

1902-1971

Egg Chair

Swan Chair

AJ Lamp

Poul Henningsen

1894-1967

A Danish lighting designer, Henningsen revolutionized modern lighting with his ​PH Lamp​ series. His innovative multi-shade system eliminated glare while creating soft, diffused light. Known as a pioneer of functionalist design, he combined scientific precision with aesthetic elegance.

PH Artichoke Lamp

PH Artichoke Lamp

Design Philosophy

​Glare-Free Lighting

Scientific Approach

Human-Centric

Why It Matters

The PH Lamp is not just a lighting fixture but a perfect blend of art, science, and functionality, embodying the essence of Scandinavian design.

Verner Panton

1926-1998

A Danish designer and visionary, Panton revolutionized modern design with his bold use of color, shapes, and materials. Panton’s work broke traditional boundaries, blending art, functionality, and psychedelic expression.

Masterpieces

Panthella Lamp, Panton Chair

Contribution

His fearless fusion of bold colors, futuristic forms, and innovative materials, redefining modern design with iconic creations

Design Philosophy

​

Innovation:

First single-form, mass-produced plastic chair.

​Futurism:

Bold, sculptural shape inspired by space-age aesthetics.

Why It Matters

It is a revolutionary design that embodies the spirit of innovation, accessibility, and artistic expression, cementing its place in design history.

Panton Chair

The Significance of Scandinavian Design in Industrial Design​

Scandinavian design has profoundly influenced industrial design by prioritizing ​functionality, ​simplicity, and ​human-centered solutions. Its principles—rooted in democratic accessibility and sustainable practices—have reshaped how products are conceived and manufactured.

Scandinavian design’s emphasis on ​simplicity​ and ​sustainability​ continues to inspire modern industrial design, proving that good design can be both beautiful and functional.

Good design is as little design as possible.

​

——Dieter Rams